We specialise in creating and delivering immersive experiences designed to engage your target audience with your brand. Our in-house team have the expertise and knowledge to create and deliver exciting and memorable experiential activity from concept to reality that will leave a lasting impression on your consumers. Used to working within the frames of a larger PR strategy, our team can collaborate with you on one area of a larger media campaign or individual PR stunts.
As industry experts we have a unique insight to the market whether you are re-engaging consumers with your brand or introducing something new. We can work with you on bespoke sampling both on and off-trade through to full-scale trade shows, molecular and pop up experiences. Our professional team can follow up any activity with social media coverage and data capture.
In a joint collaboration with Freuds PR, Pepsi Max and The Robin Collective, our team were approached to design and serve molecular cocktail concepts to guests at this experiential pop-up store.
Guests were treated to a chocolate tree, cherry marshmallows, a Pepsi Max Cherry waterfall, liquid nitrogen cocktails and a scented air cannon.
CADBURY CREME EGG - HUNTING SEASON
BlackLeaf Events teamed up with Cadbury Creme Egg to create a collection of egg-citing Creme Egg based cocktails for the UK launch of the Creme Egg Hunting Lodge. Our team created and served up hundreds of cocktails to press and media before the UK tour.
Guests chose from 'The Poacher' using gin, Creme Egg infused white chocolate liqueur and milk garnished with grated Creme Egg or a 'Creme Egg-Tini' which used Creme Egg infused vodka shaken with cold press coffee liqueur and chocolate bitters.
STOLI LEMONADE LAB - IMBIBE LIVE
For two years in a row BlackLeaf Events have collaborated with White Label PR and Stolichnaya Vodka to conceptualise and deliver the Stoli Lemonade Lab at Imbibe Live.
We were responsible for creating the molecular serves, staffing the event and ensuring the smooth running of sessions.
The video below is from Imbibe Live 2015 and has a nice section on the Lemonade Lab 2015 and our molecular techniques.
Malt Scotch whisky brand The Macallan unlocked the doors to its temporary London lair for a fully immersive brand event. Our team helped The Macallan with creating a memorable and magical brand event at the illustrious Two Temple Place, London.
BlackLeaf Events assisted with staffing the event including cocktail bartenders, waiting staff, bar backs, a chef and additional kitchen staff. We also provided all glassware, display items, and stock.
CAdbury dairy milk - eurovision
Cadbury UK & Twitter teamed up to create a partnership ahead of Eurovision 2016. To activate the collaboration our team were approached to design, photograph and activate three non-alcoholic 'choice-tails' using various chocolate bars.
We created the recipes, arranged all photography, pre-bottled 30 litres of 'choc-tails' and worked a half day media tour making the drinks for the press all over London.
Rekorderlig Swedish Cider approached our team to create a collection of bespoke cocktails using the newly released Winter Spice. The cocktails were then served by our staff at a pop-up forest and cocktail bar situated within the Old Truman Brewery on Brick Lane.
The event received national press coverage and hosted the launch party of a clothing line by James Long for fashion retail store TopMan.